• It effectively endorses the development of your business activities by impacting your current and future customers through a large marketing program which reaches many Latin America countries;

• Display your products and brands to a particular public;

• Launch products, services, and improvements to national and international market;

• Strengthen your position into the market;

• Share your experiences with professionals of industry and constructors;

• Develop new forms of distribution;

• Strengthen ties with distant customers.